CASE STUDY ANALYSIS
AUTOMATTIC

This case study analysis worksheet encourages students to apply their knowledge from the video by responding to an 'Analyse' question. Each case study is relevant to the topic and grounded in real-world business scenarios. The worksheet offers three levels of complexity, catering to diverse learners. It employs the B-L-T (Because, Leading To & Therefore) approach, guiding students in constructing analysis chains. The worksheet is available in print-ready PDF or editable PowerPoint, suitable for Google Classroom or Microsoft Teams. An answer sheet is also included.

  • The case study explores Automattic, a unique multinational company founded in 2005 that has no central office and instead has nearly 1200 employees working remotely from 75 countries. The company is committed to diversity and inclusion, demonstrated by its diverse workforce from across the globe, and aims to "make the web a better place" by creating online platforms accessible to all. 

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