Today, we're going to take a look at gross profit margins (GPM), a key tool used by businesses to assess their financial performance. By understanding gross profit margins, businesses can make informed decisions about pricing, production, and overall strategy.

We'll follow Katherine Bains, the owner of Tranquil Spaces, a landscape gardening business, as she learns about the importance of GPM and how to calculate it for her own business. We'll also explore how GPM can be used to make meaningful comparisons between different businesses and industries.

By the end of the video, you'll have a solid understanding of what Gross Profit Margin is, how to calculate it, and why it's such a crucial tool for businesses of all sizes. So, get ready to explore the world of finance and discover the power of profit margins!