INTERACTIVE VIDEO

Get ready to explore the world of business with this interactive video. Once launched, you'll dive into interactive activities, master case study analysis, and challenge your knowledge with a multiple-choice quiz
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OVERVIEW

Have you ever heard of a stakeholder? In the business world, a stakeholder is anyone who has an interest in the actions of a business. This can include investors, employees, customers, suppliers, and even the local community. Each stakeholder group can have a significant impact on a business, both positively and negatively.

By exploring the example of Ace Foods LTD and its construction of a new packaging factory in Birmingham, we will delve into the different types of stakeholders in the company and how they are crucial to the success of the business. External stakeholders, such as the government, suppliers, customers, and the local community, are all interested in Ace Foods and can influence the company in various ways. 

By the end of the video, you will have a clear understanding of what a stakeholder is and why they are important for businesses. Understanding the various types of stakeholders and their interests is crucial for making informed business decisions and building a successful business. Get ready to dive into the world of stakeholders and discover their impact on business operations.
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  • DETAILED EXPLAINER VIDEO
  • 10 QUESTION MULTIPLE-CHOICE QUIZ
  • 6 INTERACTIVE ACTIVITIES
  • REAL BUSINESS CASE STUDY ANALYSIS
  • SUPPORTING STUDENT WORKSHEETS

CASE STUDY ANALYSIS
LEGO

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  • The interactive case study explores the success story of Lego, founded in 1932 by Ole Kirk Kristiansen in Denmark. Despite starting with wooden toys, Lego persevered to become a renowned toy company, known for its unique plastic building blocks and incorporation of popular film franchises. The company's success has contributed to the growth and development of the small town of Billund, where its headquarters and factory are based, and where the first Legoland theme park opened in 1968. 

Teacher Resources

Below you can find a range of teaching resources, from printable PDFs to Google Forms, along with an uninterrupted video to play to the entire class.

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